Google My Business (GMB) Business Setup
How Important is having a Google MY Business (GMB) Account?
Google My Business is critically important for local businesses. When your customers search for your business, if you are located on the Google Maps and they can actually see you, there is a good chance you will be noticed. For example, have you ever Googled “Dentists near me?” and seen the results. Those map results are Google My Business Listings!
Today, we are seeing more and more online and local businesses turning to Google to promote their business. One of the most popular ways of doing that is through a Google My Business (GMB), listing which is free and offered by Google to allow businesses to connect with online communities. Once the Google My Business location is set up, the business owner can configure what appears on the page. This can include things such as external websites, business address, contact information, photos of staff and in and outside of the business. One of the biggest advantages of setting of Google My Business for your business is the reviews. Getting several reviews and maintaining high rating in those reviews is a great way to show current and potential customers how exceptional you are!
Of the advantages of creating a Google My Business Account is the connection to Google Maps. If you have an existing brick and mortar store, when creating a Google My Business account and adding a physical address location, you are going to land directly on the Google Maps for your customers to get turn by turn directions to your store. As noted above, when potential customers type “Hardware stores near me ” they get a map with all the GMB hardware stores listed for them to choose directly. It is really an amazing experience for your current and potential customers.
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